With a very small budget, how can we tell people about the new Urban ears mobile music mixing system? By creating an interactive analogue scratch poster to capture the essence of the DJ art and that gets it top of mind.

Agency  |  UncleGREY
Role  |  Account Director

Task  |  Product Launch
Music | Rest in Beats
Platforms | Event, PR, Outdoor, Social Media

1 x Cannes Lion Bronze | Design
1 x Creative Circle Silver | Poster & POS